At GynaGuard, we believe that true empowerment comes from embracing every facet of being a woman, even the ones that are often shied away from in conversation.
This mission was perfectly reflected at the launch event for the 2024 Face of GynaGuard campaign, where we were honored to have award-winning marketer and brand strategist, Lebo Lion, as our keynote speaker. Lebo’s insights into women’s empowerment and the importance of addressing the less-spoken-about aspects of our journeys as women deeply resonated with our audience and aligned seamlessly with our brand's purpose.
Here’s what Lebo shared on her LinkedIn page about the event:
What is the value of Women’s Empowerment? 🔥 I recently delivered a keynote for GynaGuard SA on the value of women empowerment and collaboration. I only saw it fitting to root my address in the taboo aspects of women empowerment, in line with the sensitive topics that GynaGuard has to tackle on a daily basis in their product offering. Needless to say, the attendees opened up about their challenges in collaborating with other women & the event opened itself up to bold & honest conversations. As we enter a truth era in marketing, I urge brands to think of keynote addresses and their selection of speakers as a tool to deepen the theme and depth of an event. As a marketing tool, events are a great way to build strong brand sentiment, FOMO, and customer engagement. So choose speakers mindfully. Happy New Week Colleagues.
Lebo’s address was a powerful reminder of why GynaGuard exists—to empower women to live freely, confidently, and openly. Through candid conversations and by tackling sensitive issues head-on, we continue to strive towards a world where every woman feels supported and uplifted.
We’re thrilled to have had Lebo Lion kick off our Face of GynaGuard 2024 campaign with such an inspiring and thought-provoking talk, and we look forward to continuing this journey of empowerment with all of you.
Credit: Lebo Lion via LinkedIn